Fewer hashtags on Instagram
Instagram is a great platform to highlight things. Whether it's a picture of your cat, a beautiful piece of nature or your business. Using hashtags works well for this, and it allows you to be found faster. Interestingly, that very option seems to be changing a bit. Whereas until now you could go your own way with hashtags without restrictions, that no longer seems to be the case.
We are getting messages from some users, and we also see on one of our Instagram accounts, a restriction on using up to three hashtags. This does not seem to apply to @DroidAppNL yet, but it does apply to @theTripmeister. It appears to be a test before being rolled out widely, as not every Instagram user seems to be affected. Experts say the new restriction should help find high-quality content. For content creators, it could mean that their posts are less well found.
Unknown is whether Instagram is indeed testing the feature first, before rolling out widely.
